Audience and Outcome Planning
Before any content is written, a successful production project starts with understanding who the learner is and what they need to be able to do by the end.
Topics covered
- Defining the target learner profile from the client brief
- Mapping desired knowledge, skills, and attitudes outcomes
- Using AI tools to research audience context efficiently
- Structuring a clear project brief for client approval
Practice deliverable
A completed audience-and-outcome planning brief ready for client sign-off.
